How to Maximize Visibility and Response
Google Adsense Secrets (Part III)
Wise placement
I noticed that the most visible ads aren’t always the most effective. In fact, there are several way to make your ads placement in wise placement which is put them where your content is mostly interest and engage your readers by creating several ‘points of interest’ with the use of graphics, tables and other layout techniques. Once you have your reader’s attention with interest content, I’m sure they will most likely to read and click on relevant ads and that’s what Google wants! - An ‘educated’ clicks!
Go with the ‘flow’
To make a wise placement, there’s no point in putting your ads out of the place where no one ever looks. Perhaps, your visitors will follow your content, so you need to make sure your ads follow that content too. Google actually offers a pretty neat tool to help you up.
https://www.google.com/adsense/support/bin/static.py?page=tips.html
Above the fold
Google always put the top-paying ads on the top and the lowest-paying ads on the bottom. You don’t want ads and links competing against each other. So remember this, less is more which means don’t stuck all the ads or product or search bar on ‘above the fold’ and it will most likely mess around your sites and your visitors.
Using tables
This the most effective and which I also recommended most for the highest CTR - click-through rates is to make your sites blend into the page. Using tables definitely make your visitors feel comfortable and the better CTR will be.
Code for using tables
<table border=”0″ align=”ALIGNMENT”><tr><td>
Google Adsense goes here
</td></tr></table>
Replace the word ALIGNMENT with LEFT / RIGHT / MIDDLE for alignment
Ad Link Units
Ad link units let you place a box on your site that contains four or five links. If you are going to use Ad Link units campaign. You need to put them:
1. On a site with a specific field of interest
2. Above the fold with few other links.
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